What’s In A Name?

Have you ever pulled up to a restaurant you haven’t visited in a while only to realize that the cool bar-b-que place is now a sushi bar? Not only does this happen with restaurants, but it happens quite often in the hotel industry. The lodging industry has a strong rebound factor, and hotels are being bought and sold for record prices. If you are in the middle of booking a room block, ballroom, or meeting space for your event, and the hotel is sold what should you do?hotel

  1. Reach out to the hotel and inquire about the sales manager position. If the former manager is not being retained, then you need to make connect with the new sales manager and start building a relationship.
  2. Confirm that your dates, prices, comp rooms, billing procedures, and all of the details of your contract are still in place and being honored.
  3. Ask about any amenities that were in place under the former managing company. Perks like free breakfast, shuttle service, and happy hour may no longer be available under the new ownership.
  4. Find out if any renovations are being planned for the property. Most hotels must adhere to strict policies and procedures and this includes what the under constructionproperty looks like. If extensive renovations are planned, then you may need to start looking for another venue.
  5. Reach out to your guests and attendees as soon as possible. Let them know about the changes, and assure them that you have things under control. You don’t want them to show up expecting bar-b-que and get sushi.

Hotels are a hot commodity and they are changing management companies with increasing frequency. If you find yourself in the midst of a hotel name change, don’t fret. You can always refer back to this post!

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