Lessons Learned

I am not perfect. There, now that I’ve gotten that out of the way, let me tell you about what I have been up to. Last year, I made two decisions regarding my business: (1) I was no longer going to take on private clients and (2) I was not going to hold any events during the summer months. Against my better judgement, I did both of these things, and it all blew up.

As my family has grown, meeting with clients and being able to hold a phone conversation became increasingly more difficult. This was the catalyst behind my decision to no longer take on private clients. Instead, I decided to focus on vendor and community events. Working with other business owners has been so rewarding! So why did I go back on my decision and take on a private client? Well, they bribe approached me after I was referred to her by several other vendors. I was so flattered that she would want to work with me without even meeting me, that I agreed to take the job without really thinking it through. Sadly, because of illness that ran through my family, I was not able to keep up with the demands of this bride, and we parted ways this week. Initially, I was saddened because no one wants to be fired, but after I thought about it, I realized that I was not the best fit for this bride, and she was not the best fit for me. I was reminded of the decision that I had made last year, and it made me realize that I had not been honest with myself or the client.

If that wasn’t enough to deal with I also had to postpone an event that was supposed to take place this week. PicsArt_07-11-05.30.44.pngThe interesting thing about this event, is that it was not on my agenda at the beginning of the year, but after seeing someone’s request on Facebook I decided that I would host a conference for small business owners in my area. Again, I went against my convictions and decided to hold this event during the summer. In case you are not familiar with East Texas, during the summer months it is incredibly hot and there are all sorts of events taking place. This is why I decided that I would not work during the summer. Plus, I really like to have this time to spend with my children. Well, after bismal ticket sales I decided that I would postpone the event and hold it this fall. My initial feelings were to be upset with the people who showed so much interest in this event in the beginning, but never purchased a ticket. After a few moments of reflection, I realized that this event did not go well because it was the right time for me to be doing this.

So, I said all of that to say this: be true to yourself. Stand by your convictions, and never be afraid to admit your mistakes. I will be taking the test of the summer to focus on fall events, and finalize my event calendar for next year. With my renewed conviction, I am forging ahead. I’m excited to see what happens if I don’t give up.


Dream It! Believe it! Do it!

Dream It, Believe It, Do It!!
You are invited to a vision board party! Together we will reflect on your desires, hone in on your vision, and create a vision board to help you focus on accomplishing all that you desire.

You will be provided with the supplies necessary to create your vision board, a journal to keep track of your success, and valuable advice from certified professionals.
If you are determined to accomplish great things in 2017, then don’t miss this event! Purchase your tickets here: https://www.eventbrite.com/e/vision-board-workshop-tickets-30894078019

For questions, email visionsbyvaughn@gmail.com

Falling In Love With My Business

Yikes! It’s been ages since my last post. Although it may seem like I’ve been MIA, believe me there has been plenty of movement at Visions by Vaughn LLC. I told you guys earlier this year that I would be moving in a new direction, and the changes have kept me busy.

Despite the love I have for event planning, I was finding it very difficult to keep up with the demand it takes to provide amazing service to my clients. So, I decided to step away from private events and to focus on community events. This decision is proving to be exciting and very rewarding. I love working with other small business owners. They keep me inspired and energized.

This inspiration has helped me to create several events. The Sip & Shop fall edition is a collaboration with Laquita Pegues, owner of Lady Fab Boutique. We have put together a group of fabulous business owners, and we hope you will join us for an afternoon of shopping, food, and fun. sip-n-shop-flyer

One of the best ways to guarantee success in business is to find a need and fill it. I believe that the East Texas area is in need of authentic networking opportunities. This is how the East Texas Business Mixer was born.


Together with JTeez Café, I aim to bring the business community of East Texas together for a night of good food, networking, and business building.

Several years ago I thought long and hard for a name for my business. The word vision came to mind immediately. Now part of my business is to help others make their visions a reality. With the help of Nathalia Watson, and a few other amazing professionals, this is exactly what I will be doing in December.


I am at such a good place in my business right now. Each day I have been able to see the seeds I have planted begin to take root, and some are even beginning to sprout. And what better time than now than to fall in love with my business.

If you are interested in attending, being a vendor, or marketing at any of these events, please email visionsbyvaughn@gmail.com.


Christmas Is Coming!

No, I am not confused. My last blog post was about the heat of summer, and this one is about Christmas…in a way. There are only 26 weeks until Christmas. This year, I will be joining other smart (or obsessed) shoppers and getting it done early. You can join us at this year’s Christmas In July event!

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That’s right, Christmas is coming early to Longview, TX! Come shop in a comfortable, air-conditioned environment. Our vendors will have great deals on books, gift baskets, jewelry, personalized items, and more! You will want to arrive early, because the first 50 attendees will receive a swag bag full of goodies!

Parents, don’t worry about your little ones. They will have a blast in our craft corner! images Each child who takes a trip to the craft corner will create a craft, hear a story, and enjoy some yummy treats!

Are you a small-business owner in the East Texas area who is looking for ways to market your business and products to customers this summer? Well guess what we have a spot for you! Email visionsbyvaughn@gmail.com to receive your application for the Christmas In July event. Can’t make it in person? Ask about our swag bag opportunity.


Beat the Heat & Build your Brand

In case you couldn’t tell from the current temperature (85 degrees here), summer has officially begun. The kids are out of school, and everyone wants to have some summer fun, but they don’t want to feel the summer sun.  If you are hosting an event soon, read on to see how you can pack the house, beat the heat, and build your brand.

When I was a little girl attending church, I loved to play with the paper fans. These Little Cuties are a practical way to help your guests stay cool at your summer yhst-138017002157785_2420_26496450event. They are also a very inexpensive way to put your business logo and contact information in the hands of your attendees. They come in a variety of shapes, colors, and sizes so you can really have fun with these.

Everyone knows that staying hydrated is a key factor to beating the summer heat. Have bottled water on hand at all of your events this summer. FB_IMG_1466777331091 Personalized water bottle labels will keep your guests thinking about your business as they drink up.

Brides have been using paper parasols for the last few years. Now more images (3)businesses are using them as marketing tools. A personalized parasol would make a great favor for your summer event attendees. You can kick it up a notch, and use parasols in your business colors to make a canopy to shade your guests from the sun.

BONUS: OK, chocolate probably won’t make your guests cooler, but no one can be mad when they are eating it. Use personalized candy bar wrappers to give your treats an extra special touch. images (2)

Event planners typically see an increase in attendance during the summer months, because most of us are looking for new, fun things to do. Use the tips above to keep your attendees cool and build your brand recognition as the temperatures rise.

I’d love to hear how you plan on beating the heat this summer. Comment below, and share your tips on how to keep cool.



We Need You

If you are unaware, I am the President of the East Texas Chapter of Black Mom Entrepreneurs.


We are a non-profit organization seeking to provide a global platform that empowers and supports the personal growth along with professional development to black mothers who are entrepreneurs. One of the ways that we are doing this is by hosting events like the Meet & Greet that took place on May 6th in Longview, TX. This was an opportunity for all business owners to network, connect, and grow. Our next big event is a vendor event that will feature children ages 6 to 18 who have a product, service, or talent to market.


The event will take place on August 6th at the Maude Cobb complex in Longview. We are putting together swag bags and we are opening the opportunity to all business owners. The fee is $15 for 100 bags. All items must be family friendly, and received no later than August 1st. To request an invoice, please email visionsbyvaughn@gmail.com. I hope that you will help make this event a great event for the children, and the local community.

Boy or Girl? Gender Reveal Success

Lately, my news-feed has been buzzing with baby announcements, sonograms, and gender reveal parties. When I first caught wind of them, I thought gender reveals were silly, but when I became pregnant for the 5th time we already had 3 daughters and only one son. Everyone was really hoping for another boy, so the idea of a gender reveal started to appeal to me. I’m so glad we decided to do it. The joy of that moment is irreplaceable. Here are a few tips to make your gender reveal a success.

Keep It A Secret! sonogramThis was probably the biggest struggle for me. The easiest way to do this is for you not to know at all. When you arrive for your sonogram appointment, let your
healthcare provider know right away that you do not want to know the gender of the baby. Ask them to write it down on a sheet of paper, and place it in a sealed envelope.

Decide how you are going to spill the beans about your bun. I am a huge fan of using cake, cake-pops or cupcakes to share the big news. Going this route does two things, it allows everyone to be privy to the news at the same time, and they get to enjoy a sweet treat. gender reveal cupcakesSimply hand your envelope to your baker at the time you place your order. They will then choose a filling according to the baby’s gender. It’s usually either pink or blue.

Feel free to change up the color scheme. Most people stick with pink and blue decorations for their gender reveal, but there are so many other options. I love the bees (What Will it Bee?) and ducks (Waddle It Be?) are two great options that allow you to use different colors, but stick to the gender reveal theme.


Are you planning a gender reveal? I’d love to know how you plan on breaking the big news! Comment below and give me a sneak peek!